The Effect of Presentation in Online Advertising on Perceived Intrusiveness and Annoyance in Different Emotional States
In: Intelligent Information and Database Systems : 9th Asian Conference, ACIIDS 2017, Kanazawa, Japan, April 3-5, 2017, Proceedings, Part I - 9th Asian Conference on Intelligent Information and Database Systems, ACIIDS 2017, 3-5 April 2017, Kanazawa, Japan - Cham: Springer, 2017 - (Lecture Notes in Computer Science ; 10191), pp. 140 - 149
2017book article/chapter in Proceedings
Computer ScienceFaculty of Engineering » Computer Science and Applied Cognitive Science » Computer Science » Interactive Systems
Title:
The Effect of Presentation in Online Advertising on Perceived Intrusiveness and Annoyance in Different Emotional States
Author:
Bakhtiyari, Kaveh; Ziegler, JürgenUDE
- GND
- 1015876811
- GND
- 1077664516
- LSF ID
- 3881
- ORCID
-
0000-0001-9603-5272
- SCOPUS
- 12797843900
- SCOPUS
- 57205710998
- SCOPUS
- 57208443887
- SCOPUS
- 58059170700
- Other
- connected with university
Language of text:
English